Taking Back
Sundaes
Taking Back Sundaes: The Emo Ice Cream Experience
Client
Taking Back Sundaes
Year
2024
Category
Branding
Type of Work
ID design
We’re redefining dessert with a side of nostalgia and a sprinkle of teenage angst. Born from a love of emo music and a passion for delicious ice cream, our truck is where your sweet tooth meets your inner 2000s heart. We serve more than just ice cream—we serve up memories of belting out your favorite tunes and living life on the edge of melodrama.
Our flavors are as bold as your high school playlist.
From dark chocolate cones to moody toppings, every sundae is crafted with the same care that went into curating your favorite mixtape. Think ice cream, but make it emotional.
So whether you’re chasing a sugar rush or chasing the feeling of simpler days, we’re here for it. Because at Taking Back Sundaes, the only thing better than screaming the lyrics to your favorite song is screaming for ice cream.

